Ad Rates
Reader Ads
$20.00 for the first 120 characters (ad title and ad body combined). $1.00 for each additional 7 characters. Maximum of 400 characters. Deadline for reader ads is the 10th of the prior month for publication. Ads submitted after that date will appear in the next subsequent edition.
Format Options:
STANDARD - No extra charge for Standard printing.
BOLD - Ad Title and all text in ad body are bold - $10 extra per edition.
Editions Available:
California - Print circulation: Southern CA - 19,000 Dentists; Northern CA - 14,000 Dentists; Statewide - 33,000 Dentists
SouthWest - online only
Texas - Print circulation: 9,500 Dentists
Length of Run:
One month minimum, 12 months maximum.
Business Directory Listings
Free to qualified businesses. Listings my be edited by signing into the Client area of the website.
Coupons
The coupon program allows you to provide your customers with offers designed to make the phone ring. It can be a percent discount or a set dollar amount for products and/or services.
A 6 month commitment for a total of $300 is required, this allows you to change your coupon (your offer) on an “as needed” basis. Please try to make that no more than monthly if possible. Edit your coupons via the Client area.
Ad Specifications: The dimensions of the detailed view are 600 X 300 pixels. We will reduce the image to a thumbnail of 300 X 150 pixels. Design and production services are available.
Course Listings
Course Listings are free to current advertisers.
Display Ads - Print Editions only
DISPLAY AD RATES
California Texas
Front Cover $1675 $1000
Back Cover $1575 $900
Full Page* $1250 $700
3/4 Page* $1125 $650
1/2 Page* $1050 $550
1/3 Page* $950 $500
1/4 Page* $850 $425
1/8 Page* $600 $350
*Full Color, additional $200 (California only)
INSERT RATES
So. CA. 19,000 Pieces = $1900
No. CA. 14,000 Pieces = $1400
Statewide 33,000 Pieces = $3100
Texas 9,500 Pieces = $950
ADJUSTED RATES
10% Preminum on Pages 2, 3 & Inside Back Cover
10% Discount on 6 Months Consecutive
10% Discount on 12 Months Consecutive
DENTAL SERVICE DIRECTORY
$1200. per year*
*Full color, additional $300 per year (California only)


